Q: I'm trying to find any information I can on the value and demand for this Coca-Cola Spearmint Gum wrapper.
A: Coca-Cola gum was made from c.1903 to c.1920. The gum was not made by the Coca-Cola beverage company but by another Atlanta company, the Coca-Cola Gum Company, which used both the Coca-Cola name and the logo. The Coca-Cola Gum Company was bought by Franklin Manufacturing (later called Franklin-Caro Co.) and moved to Richmond, Virginia, in the early 1900s. The beverage company did not like this use of their trademark and bought out the gum company by 1924. Your "wrapper" looks like it might be a label used on a box or glass jar. Coca-Cola Gum items are rare and usually bring high prices. Coca-Cola Gum glass jars have sold for several hundred to over a thousand dollars, and several years ago a wrapped stick of the gum reportedly sold at auction for $8,000.
